Artificial intelligence and emerging technologies are changing the way food products and ingredients can be researched, developed and evaluated. In this session, Dr Jiahua Shi explores the shift from traditional trial-and-error development towards smarter, more predictive and data-driven approaches to food innovation. From AI, machine learning and computer vision to smart sensing, precision fermentation and digital traceability, Jiahua will highlight applications across formulation, ingredient functionality, shelf-life prediction, quality monitoring and food safety. This presentation explores how new technologies can accelerate innovation while keeping human expertise, creativity and judgement at the centre of food product development.